Sana is a menstrual health leader, a gender equality enthusiast, a sexual and reproductive health activist, a National Master Trainer for Menstrual Health, a communications expert and a Global Shaper at the World Economic Forum. She founded HER Pakistan when she discovered girls were dropping out of school as soon as they started menstruating in most parts of Pakistan. She took a sabbatical from her lucrative career to start a menstrual movement in Pakistan with an aim to create a period friendly Pakistan.